Seasonal Insights

The confectionery industry’s “Big Four” seasons – Valentine’s Day, Easter, Halloween and the winter holidays – have long led to huge spikes in sales and endless opportunities for product innovation, but new confectionery seasons, like National Candy Month, the summer holidays and more, are building momentum.

NCA member companies and retail customers interested in more insights should log in to access our learning library.

Members of the media interested in learning more about confectionery trends around the holidays should contact our media team.

Seasonal Confectionery Purchase Decisions

These infographics are yours to use for internal communications, customer presentations or on your social media channels. For more information about how to use our custom research to grow your confectionery business, contact Lynn Wylie.  

Celebrating Confectionery Seasons

These infographics are yours to use for internal communications, customer presentations or on your social media channels. For more information about how to use our custom research to grow your confectionery business, contact Lynn Wylie.  

Candy Seasons

Easter

Valentine’s Day

Halloween

Winter Holidays